Healthcare / Wellness

Wellness SEO Benchmarks Healthcare Industry

Compare SEO performance metrics for Wellness websites in the Healthcare industry.

63
Websites
1,772
Pages
Sep '26
Updated

Core SEO Metrics

On-Page Optimization

51 sites
85
0 85 median 100
Excellent

How well pages are optimized for search engines in the Healthcare industry (Wellness niche), including title tags, meta descriptions, and content structure

Content Quality

51 sites
73
0 73 median 100
Good

Assessment of content uniqueness, relevance, and depth in the Healthcare industry (Wellness niche), based on AI analysis and readability metrics

Technical SEO Health

51 sites
54
0 54 median 100
Needs Work

Technical optimization level in the Healthcare industry (Wellness niche), including site architecture, crawlability, and indexation status

Accessibility

51 sites
95
0 95 median 100
Excellent

WCAG compliance score in the Healthcare industry (Wellness niche), measuring how accessible your content is to all users including those with disabilities

Significant outliers present in Accessibility

Performance

Page Speed

51 sites
1.05s
0s 5s 10s+
0.0s 1.0s median 4.5s
Excellent

Average time in seconds for pages to become fully interactive in the Healthcare industry (Wellness niche)

High variation in Page Speed across the industry

Significant outliers present in Page Speed

Fast Pages Ratio

51 sites
82.7%
0% 83% median 100%
Excellent

Percentage of pages loading under 3 seconds in the Healthcare industry (Wellness niche), a key user experience metric

High variation in Fast Pages Ratio across the industry

Slow Pages Ratio

51 sites
0.0%
0% 0% median 98%
Excellent

Percentage of pages taking over 5 seconds to load in the Healthcare industry (Wellness niche), potentially affecting user experience

High variation in Slow Pages Ratio across the industry

Significant outliers present in Slow Pages Ratio

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Mobile & Structure

Mobile Friendly

51 sites
100.0%
0% 100% median 100%
Excellent

Mobile optimization score in the Healthcare industry (Wellness niche), based on Google's mobile-first indexing criteria

High variation in Mobile Friendly across the industry

Internal Linking

51 sites
100.0%
0% 100% median 100%
Excellent

Quality and distribution of internal links in the Healthcare industry (Wellness niche), measuring site structure effectiveness

High variation in Internal Linking across the industry

Significant outliers present in Internal Linking

On-Page Optimization

Meta Tags

51 sites
100.0%
33% 100% median 100%
Excellent

Completeness and optimization of meta tags in the Healthcare industry (Wellness niche), including titles, descriptions, and structured data

Significant outliers present in Meta Tags

Image Optimization

51 sites
89.8%
37% 90% median 100%
Excellent

Image compression and alt text optimization score in the Healthcare industry (Wellness niche), balancing quality and performance

Significant outliers present in Image Optimization

Rankings & Traffic

Total Keywords

42 sites
2
median across industry
1 2 median 149
Typical

Average number of keywords ranking in top 100 positions in the Healthcare industry (Wellness niche)

High variation in Total Keywords across the industry

Significant outliers present in Total Keywords

Top 3 Keywords

42 sites
0
median across industry
0 0 median 2
Typical

Average number of keywords ranking in top 3 positions in the Healthcare industry (Wellness niche), driving significant organic traffic

High variation in Top 3 Keywords across the industry

Significant outliers present in Top 3 Keywords

Estimated Traffic

42 sites
1
median across industry
0 1 median 546
Typical

Estimated average monthly organic visitors in the Healthcare industry (Wellness niche), based on ranking positions and search volumes

High variation in Estimated Traffic across the industry

Significant outliers present in Estimated Traffic

Backlinks

Domain Authority

35 sites
40
0 40 median 100
Poor

Backlink domain diversity score in the Healthcare industry (Wellness niche), measuring the variety and distribution of referring domains

High variation in Domain Authority across the industry

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About This Data

Benchmarks calculated from 63 websites in the Healthcare industry , specifically the Wellness niche .

Values show medians with 10th-90th percentile ranges. Total pages analyzed: 1,772.

Last updated: September 17, 2026

Frequently Asked Questions

These benchmarks are calculated from 63 websites in the Healthcare industry , specifically in the Wellness niche . We analyze multiple metrics across all websites to provide accurate industry standards.

Healthcare websites often have specific requirements and challenges. Important aspects include content accuracy, accessibility compliance, and trust signals.

Based on our analysis of Wellness websites in the Healthcare industry, common challenges include industry-specific compliance, user experience, and content optimization.

The ranges show the 10th to 90th percentiles, excluding outliers to give you a realistic view of typical performance in the Healthcare industry for Wellness websites .

This data was last updated September 2026, analyzing 1,772 pages in the Healthcare industry .

Use these Healthcare Wellness benchmarks to identify areas for improvement and prioritize your SEO efforts. Focus on metrics where you fall below the industry median.

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