SEO Mythbusters

Data-backed answers to common SEO debates. No opinions — just numbers.

Based on 10M+ pages across 6'000 websites

Does readability affect rankings?

Confirmed

We compared readability scores against relative impressions across 17K+ unique pages.

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Does longer content rank better?

Confirmed

We analyzed word counts across 35K+ unique pages and compared relative impressions.

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Does meta description consistency improve CTR?

It Depends

We measured how description-to-content consistency correlates with click-through rates.

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Does alt text help rankings?

It Depends

We compared alt text coverage rates against relative impressions across 19K+ unique pages.

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Do FAQ pages rank better than articles?

It Depends

We compared relative impressions and CTR across FAQ pages and articles.

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Do internal links boost rankings?

Confirmed

We analyzed the relationship between internal link count and relative impressions across 35K+ unique pages.

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Does structured data improve CTR?

Busted

We compared CTR for pages with and without different schema types across 105K+ unique pages.

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Do broken links hurt rankings?

It Depends

We measured how on-page errors correlate with relative impressions.

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Does page speed affect rankings?

Confirmed

We bucketed 35K+ unique pages by load time and compared their relative impressions.

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Do Open Graph tags improve CTR?

Confirmed

We compared click-through rates for pages with and without OG tags across 35K+ unique pages.

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Does heading structure matter for rankings?

It Depends

We checked whether valid heading hierarchy correlates with more impressions across 8K+ pages.

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Does content freshness affect rankings?

Confirmed

We compared relative impressions by how recently content was updated across 7K+ pages.

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Does title length affect CTR?

Confirmed

We analyzed how title tag length correlates with click-through rates across 33K+ unique pages.

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Does meta description length matter?

Confirmed

We compared CTR across different meta description lengths for 26K+ unique pages.

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Do orphan pages rank worse?

Confirmed

We compared relative impressions of orphan pages vs well-linked pages across 35K+ unique pages.

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What content format ranks best?

It Depends

We compared listicles, how-to guides, reviews, and more by relative impressions and CTR.

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Does readability matter more for long content?

It Depends

We cross-referenced readability with content length and compared relative impressions.

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Do internal links help short pages more?

It Depends

We analyzed whether internal linking matters more for shorter content using relative impressions.

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Does CWV performance score affect rankings?

Confirmed

We bucketed 35K+ unique pages by Core Web Vitals performance score and compared relative impressions.

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Do pages buried deep in site architecture rank worse?

It Depends

We measured how page depth from homepage correlates with relative impressions.

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Does JavaScript bloat hurt rankings?

Busted

We compared JS payload sizes against relative impressions across 8K+ unique pages.

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Does having more schema types improve CTR?

It Depends

We compared the number of schema types per page against click-through rates across 35K+ unique pages.

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Do pages with multiple H1 tags rank worse?

Busted

We compared relative impressions based on the number of H1 tags across 35K+ unique pages.

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Does AI-assessed content quality predict rankings?

It Depends

We cross-referenced engagement, persuasion, and readability AI scores with relative impressions.

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Does title alignment matter more than meta description alignment?

Busted

We compared title-content consistency vs description-content consistency by relative impressions.

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Do SEO-friendly URLs actually make a difference?

It Depends

We compared clean, readable URLs against dynamic or parameter-heavy URLs by impressions and CTR.

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Does page health score predict search performance?

It Depends

We bucketed pages by overall health score and compared relative impressions and CTR.

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Do canonical mismatches hurt rankings?

It Depends

We compared pages with matching vs mismatched canonicals by relative impressions across 35K+ unique pages.

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Do too many outbound external links hurt rankings?

Busted

We bucketed 35K+ unique pages by number of external links and compared relative impressions.

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Does accessibility score affect rankings?

Confirmed

We compared 22K+ unique pages by accessibility score buckets and their relative impressions.

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Do more images hurt rankings?

Busted

We bucketed 35K+ unique pages by image count and compared relative impressions.

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Does LCP (Largest Contentful Paint) affect rankings?

Confirmed

We bucketed 14K+ unique pages by LCP and compared relative impressions.

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Do pages with more AI referrer traffic rank better?

Confirmed

We compared 35K+ unique pages by AI/crawler traffic and relative impressions.

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Do sites with more backlinks get more traffic?

It Depends

We bucketed websites by backlink count and compared estimated monthly traffic.

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Does domain authority correlate with traffic?

It Depends

We bucketed websites by domain authority and compared estimated monthly traffic.

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Methodology

All data comes from real websites tracked by SEOJuice. We use the latest snapshot per page so each page counts once, regardless of site size. We filter for pages with at least 10 Google Search Console impressions and valid ranking positions (1-100).

Each snapshot captures 170+ data points per page including Core Web Vitals, content quality scores, and Google Search Console metrics. Impressions are shown as relative percentages — the best bucket is 100%.

Data is refreshed weekly. Correlation does not imply causation — these insights show associations, not guaranteed outcomes.

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