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Article / Blog Post vs Product Page

Head-to-head SEO performance comparison based on real data

Based on 6,599 pages across 129 websites

Overall Winner
Article / Blog Post
Wins 6 of 9 dimensions (2 tied)
Metric Article / Blog Post Product Page
Avg. Search Impressions
 7,133 2,186
Avg. CTR
 70.8% 71.9%
Avg. Position
 29.7 17.8
Avg. Word Count
 1,298 318
Readability Score
 76.2/100 72.6/100
Avg. LCP
 6.42s 14.08s
Avg. Internal Links
 118 22
Structured Data Adoption
 27.0% 24.0%
Alt Text Compliance
 65.9% 52.3%
Avg. Load Time
 3.81s 6.62s

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