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Article / Blog Post vs Service Page

Head-to-head SEO performance comparison based on real data

Based on 2,843 pages across 105 websites

Overall Winner
Article / Blog Post
Wins 5 of 9 dimensions (3 tied)
Metric Article / Blog Post Service Page
Avg. Search Impressions
 7,323 2,101
Avg. CTR
 84.4% 16.5%
Avg. Position
 27.7 30.2
Avg. Word Count
 1,355 616
Readability Score
 76.4/100 75.9/100
Avg. LCP
 6.19s 9.24s
Avg. Internal Links
 50 170
Structured Data Adoption
 24.0% 3.0%
Alt Text Compliance
 100.0% 100.0%
Avg. Load Time
 1.78s 1.94s

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