Real Estate / Homeownership

Homeownership SEO Benchmarks Real Estate Industry

Compare SEO performance metrics for Homeownership websites in the Real Estate industry.

12
Websites
673
Pages
Mar '26
Updated

Core SEO Metrics

On-Page Optimization

11 sites
81
0 81 median 100
Excellent

How well pages are optimized for search engines in the Real Estate industry (Homeownership niche), including title tags, meta descriptions, and content structure

Content Quality

11 sites
70
0 70 median 100
Good

Assessment of content uniqueness, relevance, and depth in the Real Estate industry (Homeownership niche), based on AI analysis and readability metrics

Significant outliers present in Content Quality

Technical SEO Health

11 sites
73
0 73 median 100
Good

Technical optimization level in the Real Estate industry (Homeownership niche), including site architecture, crawlability, and indexation status

Accessibility

11 sites
40
0 40 median 100
Poor

WCAG compliance score in the Real Estate industry (Homeownership niche), measuring how accessible your content is to all users including those with disabilities

High variation in Accessibility across the industry

Performance

Page Speed

11 sites
2.09s
0s 5s 10s+
0.3s 2.1s median 3.7s
Good

Average time in seconds for pages to become fully interactive in the Real Estate industry (Homeownership niche)

High variation in Page Speed across the industry

Significant outliers present in Page Speed

Fast Pages Ratio

11 sites
52.6%
0% 53% median 82%
Needs Work

Percentage of pages loading under 3 seconds in the Real Estate industry (Homeownership niche), a key user experience metric

High variation in Fast Pages Ratio across the industry

Slow Pages Ratio

11 sites
4.4%
0% 4% median 36%
Excellent

Percentage of pages taking over 5 seconds to load in the Real Estate industry (Homeownership niche), potentially affecting user experience

High variation in Slow Pages Ratio across the industry

Significant outliers present in Slow Pages Ratio

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Mobile & Structure

Mobile Friendly

11 sites
100.0%
0% 100% median 100%
Excellent

Mobile optimization score in the Real Estate industry (Homeownership niche), based on Google's mobile-first indexing criteria

Significant outliers present in Mobile Friendly

Internal Linking

11 sites
100.0%
92% 100% median 100%
Excellent

Quality and distribution of internal links in the Real Estate industry (Homeownership niche), measuring site structure effectiveness

Significant outliers present in Internal Linking

On-Page Optimization

Meta Tags

11 sites
100.0%
100% — no variation
Excellent

Completeness and optimization of meta tags in the Real Estate industry (Homeownership niche), including titles, descriptions, and structured data

Significant outliers present in Meta Tags

Image Optimization

11 sites
70.6%
34% 71% median 100%
Good

Image compression and alt text optimization score in the Real Estate industry (Homeownership niche), balancing quality and performance

Rankings & Traffic

Total Keywords

9 sites
7
median across industry
2 7 median 272
Typical

Average number of keywords ranking in top 100 positions in the Real Estate industry (Homeownership niche)

High variation in Total Keywords across the industry

Significant outliers present in Total Keywords

Top 3 Keywords

9 sites
0
median across industry
0 0 median 4
Typical

Average number of keywords ranking in top 3 positions in the Real Estate industry (Homeownership niche), driving significant organic traffic

High variation in Top 3 Keywords across the industry

Significant outliers present in Top 3 Keywords

Estimated Traffic

9 sites
13
median across industry
0 13 median 293
Typical

Estimated average monthly organic visitors in the Real Estate industry (Homeownership niche), based on ranking positions and search volumes

High variation in Estimated Traffic across the industry

Significant outliers present in Estimated Traffic

Backlinks

Backlink Quality

7 sites
53
0 53 median 100
Needs Work

Backlink domain diversity score in the Real Estate industry (Homeownership niche), measuring the variety and distribution of referring domains

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About This Data

Benchmarks calculated from 12 websites in the Real Estate industry, specifically the Homeownership niche.

Values show medians with 10th-90th percentile ranges. Total pages analyzed: 673.

Last updated: March 21, 2026

Frequently Asked Questions

These benchmarks are calculated from 12 websites in the Real Estate industry, specifically in the Homeownership niche. We analyze multiple metrics across all websites to provide accurate industry standards.

Real Estate websites often have specific requirements and challenges. Critical elements include location-based SEO, property listing optimization, and local search presence.

Based on our analysis of Homeownership websites in the Real Estate industry, common challenges include industry-specific compliance, user experience, and content optimization.

The ranges show the 10th to 90th percentiles, excluding outliers to give you a realistic view of typical performance in the Real Estate industry for Homeownership websites.

This data was last updated March 2026, analyzing 673 pages in the Real Estate industry.

Use these Real Estate Homeownership benchmarks to identify areas for improvement and prioritize your SEO efforts. Focus on metrics where you fall below the industry median.

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