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Explore the blog →See who ChatGPT recommends instead of you.
Check your AI search visibility across 6 major AI assistants: ChatGPT, Perplexity, Gemini, Claude, Meta LLaMA, and Mistral. Discover if AI engines mention your brand — and which competitors they name instead.
Check Your VisibilityRelated: GEO Content Analyzer · Agent Ready Checker
What it measures
Understanding your share of voice in the AI answer layer — and why it's now a channel on its own.
When someone asks ChatGPT "what's the best project management software?" or Perplexity "who are the leading email marketing platforms?", an AI assistant names specific brands. That naming is AI visibility — and it drives real traffic. A mention in a ChatGPT response can deliver referral visits, newsletter signups, and demo requests with zero click needed on your part because the user trusts the recommendation.
Unlike traditional SEO, which ranks pages in response to keywords, AI visibility measures whether your brand appears in conversational, category-level answers. The underlying signal is brand authority as understood by AI training data: how widely your domain is cited, how authoritatively your content answers category questions, and whether trusted publications refer to you by name. It's closer to PR-as-SEO than on-page optimization.
The score this tool produces is a share-of-voice proxy: out of all the prompts we send related to your industry, in how many does your brand appear? A score of 70+ means AI engines consistently recommend you. Below 40 means you are largely invisible in the AI answer layer — a growing share of your market's discovery happens without you.
Methodology
Four steps from domain entry to AI share-of-voice score.
Industry detection
We crawl your domain's homepage to identify your category — or use the industry you selected. This determines which prompt set to use.
Multi-engine querying
We send a standardized set of category prompts — things like "top tools for X" or "best Y for Z use case" — to ChatGPT, Perplexity, Gemini, Claude, Meta LLaMA, and Mistral simultaneously.
Brand extraction & sentiment
Each response is parsed to extract brand mentions. We check whether your domain appears, note the sentiment context (positive, neutral, negative), and record which competitors appear instead.
Share-of-voice score
Mention rate across all prompt-engine combinations is aggregated into a 0–100 score. The per-prompt and per-engine breakdown lets you see exactly where you are winning and where competitors dominate.
Use cases
Three patterns where an AI visibility check is the right first move.
You just spent months building something good. You want to know: does ChatGPT know you exist? This tool answers that in 60 seconds — and tells you exactly which competitors it recommends instead.
AI visibility is becoming a line item in SEO audits and QBRs. Pull a shareable report for each client, show the score trend over time, and frame your AEO work in terms clients actually understand.
Answer Engine Optimization and Generative Engine Optimization require a baseline. Run a check before and after publishing a new content cluster, adding FAQ schema, or launching a digital-PR campaign to measure impact.
Score reference
AI visibility tier guide for context.
70–100 · Strong
Consistently recommended
AI assistants name your brand reliably when users ask about your category. You have real AI-driven referral traffic and brand recall beyond your direct audience.
40–69 · Emerging
Appears in some queries
AI engines know you exist but don't mention you consistently. A focused AEO investment — authoritative content, structured data, brand-mention building — can push you into the strong tier in 3–6 months.
0–39 · Invisible
Missing from AI answers
AI assistants don't mention your brand when asked about your category. Competitors occupy the space you should own. This is the most urgent tier to address as AI-driven discovery grows.
Scores are relative to your category. A 55 in a hyper-competitive SaaS niche may be stronger than a 55 in a niche where few brands have AEO investment. Compare your score to the competitor domains the tool surfaces.