Impact of Breadcrumb structured data on search performance
How search visibility changes based on Breadcrumbs
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Average CTR based on Breadcrumbs
Where pages rank based on Breadcrumbs
| Page Type | Adoption | Impression Lift | Pages |
|---|---|---|---|
| Article / Blog Post | 0.0% | -100.0% | 301 |
| Product Page | 0.0% | -100.0% | 686 |
| Category Page | 0.0% | -100.0% | 145 |
| FAQ Page | 0.0% | -100.0% | 51 |
| Static Page | 0.0% | -100.0% | 59 |
Breadcrumb schema helps Google display your site hierarchy in search results, replacing the raw URL. Our data shows pages with breadcrumb markup tend to have slightly better CTR due to the cleaner SERP appearance.
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