carristonhat.com

Report from Jun 18, 2026 at 2:48 PM

A++
Grade
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A++

Overall

96/100

A++

Technical

97/100

A

Content

86/100

A++

Structure

100/100

A++

Accessibility

100/100

Website Screenshot

SEO Performance

Priority Actions

8 items
Critical

36 pages have load times > 2.7s

Critical

Fix 1 broken internal links

High

Fix missing H1 headings on 1 pages

Medium

Write unique meta descriptions for 1 groups of pages with duplicate descriptions

Medium

Optimize 2 title tags - keep between 30-60 characters

Medium

Fix issues with your structured data on 9 pages.

Low

Avoid using the same heading text multiple times on 36 pages

Tips

Add breadcrumb schema markup for enhanced search visibility

Backlink Analysis

Backlinks are crucial for SEO success as they signal trust and authority to search engines.

Total Backlinks

44

Found 44 backlinks across 13 domains

Domain Authority

17

Authority score: 17 with spam score: 0

Network Diversity

6

6 unique IPs across 6 subnets

Link Age

7

First backlink discovered: 2025-11-17

Link Type Distribution

Text Anchors: 28 63.6%
Image Links: 0 0.0%
Redirects: 13 29.5%
Canonical Links: 0 0.0%

Link Attributes

Follow Links: 33 75.0%
NoFollow Links: 11 25.0%
UGC Links: 0 0.0%

Technical Analysis

Technical SEO ensures search engines can efficiently crawl, understand, and index your website.
108 issues
Critical

Pages with too short title tags

2 affected pages

2
Show affected pages
https://carristonhat.com/blogs/hat-guide
Too Short (25)
https://carristonhat.com/pages/size-guide
Too Short (22)
Warning

Pages with too long meta descriptions

1 affected page

1
Show affected pages
https://carristonhat.com/pages/size-guide
Too Long (320)
Warning

Slow loading pages

20 affected pages

36
Show affected pages
https://carristonhat.com/
Load time: 18.61s
https://carristonhat.com/blogs/hat-guide
Load time: 7.06s
https://carristonhat.com/cart
Load time: 6.94s
https://carristonhat.com/collections/bowler-hats
Load time: 6.02s
https://carristonhat.com/collections/cowboy-hats
Load time: 6.29s
https://carristonhat.com/collections/fedora-hats
Load time: 7.90s
https://carristonhat.com/collections/hats
Load time: 13.54s
https://carristonhat.com/collections/panama-hats
Load time: 6.02s
https://carristonhat.com/collections/summer-hats
Load time: 7.87s
https://carristonhat.com/collections/top-hats
Load time: 5.92s
https://carristonhat.com/collections/trilby-hats
Load time: 10.05s
https://carristonhat.com/collections/wholesale-hats
Load time: 6.85s
https://carristonhat.com/pages/about-us
Load time: 7.33s
https://carristonhat.com/pages/carriston-wholesale-delivery-policy
Load time: 6.82s
https://carristonhat.com/pages/carriston-wholesale-delivery-policy-1
Load time: 7.18s
https://carristonhat.com/pages/carriston-wholesale-returns-policy-b2b
Load time: 6.65s
https://carristonhat.com/pages/data-sharing-opt-out
Load time: 5.86s
https://carristonhat.com/pages/size-guide
Load time: 6.93s
https://carristonhat.com/pages/wholesale
Load time: 9.28s
https://carristonhat.com/products/black-short-brim-trilby-hat
Load time: 7.84s
Info

Pages without resource hints (preconnect/preload)

36
Warning

Pages with small font sizes (< 12px)

36
Info

Unminified CSS or JavaScript detected

36

Content Analysis

High-quality content is essential for both search engine rankings and user engagement.
169 issues
Warning

Pages with readability issues

1 affected page

1
Show affected pages
https://carristonhat.com/pages/carriston-wholesale-delivery-policy
Readability score: 12.5 (difficult) - Flesch Reading Ease (EN)
Info

Pages with poor content structure (no paragraphs or lists)

36
Info

Pages with high sentence complexity (avg > 25 words/sentence)

23
Warning

Pages with duplicate meta descriptions

1 affected page

1
Show affected pages
https://carristonhat.com/
'Shop premium cowboy hats, fedoras, trilby hats, bowler hats,...' for URLS: https://carristonhat.com/cart
Warning

H1 headings too short (< 10 characters)

4 affected pages

4
Show affected pages
https://carristonhat.com/
H1: 9 chars (min: 10)
https://carristonhat.com/cart
H1: 9 chars (min: 10)
https://carristonhat.com/collections/top-hats
H1: 8 chars (min: 10)
https://carristonhat.com/pages/about-us
H1: 8 chars (min: 10)
Info

Alt text too long (> 125 characters)

20 affected pages

37
Show affected pages
https://carristonhat.com/
Image: (338 chars)
https://carristonhat.com/
Image: (398 chars)
https://carristonhat.com/collections/fedora-hats
Image: (338 chars)
https://carristonhat.com/collections/fedora-hats
Image: (398 chars)
https://carristonhat.com/collections/hats
Image: (397 chars)
https://carristonhat.com/collections/hats
Image: (338 chars)
https://carristonhat.com/collections/hats
Image: (398 chars)
https://carristonhat.com/collections/panama-hats
Image: (338 chars)
https://carristonhat.com/collections/panama-hats
Image: (398 chars)
https://carristonhat.com/collections/summer-hats
Image: (338 chars)
https://carristonhat.com/collections/summer-hats
Image: (398 chars)
https://carristonhat.com/collections/top-hats
Image: (397 chars)
https://carristonhat.com/collections/wholesale-hats
Image: (338 chars)
https://carristonhat.com/collections/wholesale-hats
Image: (398 chars)
https://carristonhat.com/collections/wholesale-hats
Image: (397 chars)
https://carristonhat.com/products/carriston-black-wool-felt-top-hat
Image: //carristonhat.com/cdn/shop/files/wool-felt-top-hat-with-grossband-ribbon-9360988.jpg?v=1773372686 (397 chars)
https://carristonhat.com/products/carriston-black-wool-felt-top-hat
Image: //carristonhat.com/cdn/shop/files/wool-felt-top-hat-with-grossband-ribbon-9360988_medium.jpg?v=1773372686 (397 chars)
https://carristonhat.com/products/carriston-black-wool-felt-top-hat
Image: //carristonhat.com/cdn/shop/files/wool-felt-top-hat-with-grossband-ribbon-9360988_medium.jpg?v=1773372686 (397 chars)
https://carristonhat.com/products/carriston-black-wool-felt-top-hat
Image: //carristonhat.com/cdn/shop/files/wool-felt-top-hat-with-grossband-ribbon-9360988_1200x.jpg?v=1773372686 (397 chars)
https://carristonhat.com/products/carriston-black-wool-felt-top-hat
Image: //carristonhat.com/cdn/shop/files/wool-felt-top-hat-with-grossband-ribbon-9360988.jpg?v=1773372686 (397 chars)
Info

Poor text-to-HTML ratio (< 10%)

20 affected pages

34
Show affected pages
https://carristonhat.com/
Text-to-HTML ratio: 2.0%
https://carristonhat.com/blogs/hat-guide
Text-to-HTML ratio: 0.4%
https://carristonhat.com/cart
Text-to-HTML ratio: 1.0%
https://carristonhat.com/collections/bowler-hats
Text-to-HTML ratio: 0.5%
https://carristonhat.com/collections/cowboy-hats
Text-to-HTML ratio: 0.7%
https://carristonhat.com/collections/fedora-hats
Text-to-HTML ratio: 0.6%
https://carristonhat.com/collections/hats
Text-to-HTML ratio: 0.6%
https://carristonhat.com/collections/panama-hats
Text-to-HTML ratio: 0.6%
https://carristonhat.com/collections/summer-hats
Text-to-HTML ratio: 0.7%
https://carristonhat.com/collections/top-hats
Text-to-HTML ratio: 0.7%
https://carristonhat.com/collections/trilby-hats
Text-to-HTML ratio: 0.6%
https://carristonhat.com/collections/wholesale-hats
Text-to-HTML ratio: 0.7%
https://carristonhat.com/pages/about-us
Text-to-HTML ratio: 1.6%
https://carristonhat.com/pages/carriston-wholesale-delivery-policy
Text-to-HTML ratio: 1.2%
https://carristonhat.com/pages/carriston-wholesale-delivery-policy-1
Text-to-HTML ratio: 1.2%
https://carristonhat.com/pages/carriston-wholesale-returns-policy-b2b
Text-to-HTML ratio: 1.5%
https://carristonhat.com/pages/data-sharing-opt-out
Text-to-HTML ratio: 1.3%
https://carristonhat.com/pages/size-guide
Text-to-HTML ratio: 1.1%
https://carristonhat.com/pages/wholesale
Text-to-HTML ratio: 1.0%
https://carristonhat.com/products/black-wool-bowler-hat
Text-to-HTML ratio: 2.6%
Warning

Pages using keywords in title but not in body

20 affected pages

22
Show affected pages
https://carristonhat.com/
Keywords in title but not body: women, hats, carriston, premium
https://carristonhat.com/blogs/hat-guide
Keywords in title but not body: carriston, guide
https://carristonhat.com/cart
Keywords in title but not body: carriston, shopping
https://carristonhat.com/collections/bowler-hats
Keywords in title but not body: mens
https://carristonhat.com/collections/cowboy-hats
Keywords in title but not body: shop, retail, womens, mens
https://carristonhat.com/collections/fedora-hats
Keywords in title but not body: shop
https://carristonhat.com/collections/hats
Keywords in title but not body: retail, ladies, wholesale
https://carristonhat.com/collections/top-hats
Keywords in title but not body: competitive, prices, sale
https://carristonhat.com/collections/trilby-hats
Keywords in title but not body: shop
https://carristonhat.com/collections/wholesale-hats
Keywords in title but not body: cheap, supplier
https://carristonhat.com/pages/carriston-wholesale-delivery-policy
Keywords in title but not body: carriston
https://carristonhat.com/pages/carriston-wholesale-delivery-policy-1
Keywords in title but not body: carriston
https://carristonhat.com/pages/data-sharing-opt-out
Keywords in title but not body: carriston
https://carristonhat.com/products/black-short-brim-trilby-hat
Keywords in title but not body: women
https://carristonhat.com/products/black-wool-bowler-hat
Keywords in title but not body: wtih, derby
https://carristonhat.com/products/black-wool-felt-fedora-hat-leather-band
Keywords in title but not body: carriston
https://carristonhat.com/products/brown-wool-felt-fedora-hat
Keywords in title but not body: leather
https://carristonhat.com/products/carriston-black-short-crown-top-hat
Keywords in title but not body: carriston, unisex
https://carristonhat.com/products/cream-paper-straw-fedora-hat
Keywords in title but not body: carriston
https://carristonhat.com/products/straw-cowboy-hat-western-style
Keywords in title but not body: carriston
Warning

Pages with filler content

26

Structure Analysis

A well-organized website structure is crucial for both search engines and users.
14 issues
Warning

Structured data with missing required properties

6 affected pages

6
Show affected pages
https://carristonhat.com/products/black-wool-felt-fedora-hat-leather-band
Missing required property 'description' for Product
https://carristonhat.com/products/black-wool-felt-fedora-hat-leather-band
Missing required property 'offers' for Product
https://carristonhat.com/products/straw-cowboy-hat-western-style
Missing required property 'description' for Product
https://carristonhat.com/products/straw-cowboy-hat-western-style
Missing required property 'offers' for Product
https://carristonhat.com/products/wool-western-cattleman-cowboy-hat
Missing required property 'description' for Product
https://carristonhat.com/products/wool-western-cattleman-cowboy-hat
Missing required property 'offers' for Product
Critical

Broken internal links

1 affected page

1
Show affected pages
https://carristonhat.com/cart
Links to https://carristonhat.com/collections/collection-home-1-1 - Status code: 404
Critical

Missing H1 headings

1 affected page

1
Show affected pages
https://carristonhat.com/pages/wholesale
Page lacks H1 heading
Warning

Incorrect heading H1-H6 hierarchy

20 affected pages

36
Show affected pages
https://carristonhat.com/
Backwards heading skip: H3 to H1 -> Skipped heading level: H1 to H3 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/blogs/hat-guide
Backwards heading skip: H3 to H1 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/cart
Backwards heading skip: H3 to H1 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/collections/bowler-hats
Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/collections/cowboy-hats
Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/collections/fedora-hats
Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/collections/hats
Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/collections/panama-hats
Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/collections/summer-hats
Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/collections/top-hats
Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/collections/trilby-hats
Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/collections/wholesale-hats
Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/pages/about-us
Backwards heading skip: H3 to H1 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/pages/carriston-wholesale-delivery-policy
Backwards heading skip: H3 to H1 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/pages/carriston-wholesale-delivery-policy-1
Backwards heading skip: H3 to H1 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/pages/carriston-wholesale-returns-policy-b2b
Backwards heading skip: H3 to H1 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/pages/data-sharing-opt-out
Backwards heading skip: H3 to H1 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/pages/size-guide
Backwards heading skip: H3 to H1 -> Skipped heading level: H2 to H4 -> Backwards heading skip: H4 to H2 -> Skipped heading level: H2 to H4 -> Backwards heading skip: H4 to H2 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/pages/wholesale
Backwards heading skip: H4 to H2 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
https://carristonhat.com/products/black-short-brim-trilby-hat
Backwards heading skip: H3 to H1 -> Backwards heading skip: H5 to H3 -> Skipped heading level: H2 to H5 -> Backwards heading skip: H5 to H2
Critical

Empty heading tags

20 affected pages

36
Show affected pages
https://carristonhat.com/
Empty H5 tag detected
https://carristonhat.com/blogs/hat-guide
Empty H5 tag detected
https://carristonhat.com/cart
Empty H5 tag detected
https://carristonhat.com/collections/bowler-hats
Empty H5 tag detected
https://carristonhat.com/collections/cowboy-hats
Empty H5 tag detected
https://carristonhat.com/collections/fedora-hats
Empty H5 tag detected
https://carristonhat.com/collections/hats
Empty H5 tag detected
https://carristonhat.com/collections/panama-hats
Empty H5 tag detected
https://carristonhat.com/collections/summer-hats
Empty H5 tag detected
https://carristonhat.com/collections/top-hats
Empty H5 tag detected
https://carristonhat.com/collections/trilby-hats
Empty H5 tag detected
https://carristonhat.com/collections/wholesale-hats
Empty H5 tag detected
https://carristonhat.com/pages/about-us
Empty H5 tag detected
https://carristonhat.com/pages/carriston-wholesale-delivery-policy
Empty H5 tag detected
https://carristonhat.com/pages/carriston-wholesale-delivery-policy-1
Empty H5 tag detected
https://carristonhat.com/pages/carriston-wholesale-returns-policy-b2b
Empty H5 tag detected
https://carristonhat.com/pages/data-sharing-opt-out
Empty H5 tag detected
https://carristonhat.com/pages/size-guide
Empty H5 tag detected
https://carristonhat.com/pages/wholesale
Empty H5 tag detected
https://carristonhat.com/products/black-short-brim-trilby-hat
Empty H5 tag detected
Warning

Duplicate headings on page

20 affected pages

36
Show affected pages
https://carristonhat.com/
'Popular Products' used 5 times
https://carristonhat.com/
'Choose Options' used 2 times
https://carristonhat.com/blogs/hat-guide
'Popular Products' used 5 times
https://carristonhat.com/blogs/hat-guide
'Example product title' used 4 times
https://carristonhat.com/blogs/hat-guide
'Choose Options' used 2 times
https://carristonhat.com/cart
'Popular Products' used 5 times
https://carristonhat.com/cart
'Choose Options' used 2 times
https://carristonhat.com/collections/bowler-hats
'Popular Products' used 5 times
https://carristonhat.com/collections/bowler-hats
'Choose Options' used 2 times
https://carristonhat.com/collections/cowboy-hats
'Popular Products' used 5 times
https://carristonhat.com/collections/cowboy-hats
'Choose Options' used 2 times
https://carristonhat.com/collections/fedora-hats
'Popular Products' used 5 times
https://carristonhat.com/collections/fedora-hats
'Choose Options' used 2 times
https://carristonhat.com/collections/hats
'Popular Products' used 5 times
https://carristonhat.com/collections/hats
'Choose Options' used 2 times
https://carristonhat.com/collections/panama-hats
'Popular Products' used 5 times
https://carristonhat.com/collections/panama-hats
'Choose Options' used 2 times
https://carristonhat.com/collections/summer-hats
'Popular Products' used 5 times
https://carristonhat.com/collections/summer-hats
'Choose Options' used 2 times
https://carristonhat.com/collections/top-hats
'Popular Products' used 5 times
Warning

Keywords in title missing from H1

20 affected pages

35
Show affected pages
https://carristonhat.com/
Title keywords not in H1: premium, women
https://carristonhat.com/blogs/hat-guide
Title keywords not in H1: carriston
https://carristonhat.com/cart
Title keywords not in H1: shopping, carriston
https://carristonhat.com/collections/bowler-hats
Title keywords not in H1: ladies, derby, wholesale, retail, carriston
https://carristonhat.com/collections/cowboy-hats
Title keywords not in H1: womens, wholesale, retail, carriston
https://carristonhat.com/collections/fedora-hats
Title keywords not in H1: women, wholesale, retail, carriston
https://carristonhat.com/collections/hats
Title keywords not in H1: ladies, wholesale, retail
https://carristonhat.com/collections/panama-hats
Title keywords not in H1: women, wholesale, retail, carriston
https://carristonhat.com/collections/summer-hats
Title keywords not in H1: lightweight, ladies, wholesale, retail, carriston
https://carristonhat.com/collections/top-hats
Title keywords not in H1: competitive, prices, wholesale, retail, carriston
https://carristonhat.com/collections/trilby-hats
Title keywords not in H1: women, wholesale, retail, carriston
https://carristonhat.com/collections/wholesale-hats
Title keywords not in H1: cheap, supplier|, carriston, carriston
https://carristonhat.com/pages/about-us
Title keywords not in H1: carriston, carriston
https://carristonhat.com/pages/carriston-wholesale-delivery-policy
Title keywords not in H1: carriston, carriston
https://carristonhat.com/pages/carriston-wholesale-delivery-policy-1
Title keywords not in H1: carriston, carriston
https://carristonhat.com/pages/carriston-wholesale-returns-policy-b2b
Title keywords not in H1: carriston, carriston
https://carristonhat.com/pages/data-sharing-opt-out
Title keywords not in H1: carriston, carriston
https://carristonhat.com/pages/size-guide
Title keywords not in H1: carriston
https://carristonhat.com/products/black-short-brim-trilby-hat
Title keywords not in H1: women, carriston
https://carristonhat.com/products/black-wool-bowler-hat
Title keywords not in H1: derby, style, carriston
Info

Keywords in H1 missing from title

6 affected pages

6
Show affected pages
https://carristonhat.com/products/black-wool-felt-gambler-hat
H1 keywords not in title: classic, silver
https://carristonhat.com/products/black-wool-pork-pie-flat-crown-hat
H1 keywords not in title: feather
https://carristonhat.com/products/carriston-black-short-crown-top-hat
H1 keywords not in title: grosgrain, ribbon
https://carristonhat.com/products/carriston-black-wool-felt-top-hat
H1 keywords not in title: grossband, ribbon
https://carristonhat.com/products/charcoal-trilby-hat
H1 keywords not in title: teardrop, crown
https://carristonhat.com/products/straw-trilby-hat-lightweight
H1 keywords not in title: classic, feather

Accessibility Analysis

All accessibility audits passed

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